You’re busy. But is it working?
Every movement I work with is active with events, campaigns, actions, projects. There’s never a shortage of things happening. But when I sit down with a director or a founding team and ask what has actually moved your mission forward this year, the room goes quiet. People look at each other. Someone mentions an event […]
Beyond the first wave: what it actually takes to sustain a movement
Many social movements begin with energy, urgency, and strong motivation. But sustaining that momentum over time is often the real challenge. Why do some movements grow and evolve, while others slowly lose energy? Building a movement that lasts requires more than passion. It requires structure, shared leadership, and a shared understanding of purpose.